Soul Fighter

Riot Games

Logo Design // Brand Identity // Art Direction //
UI Design

Soul Fighter is a Riot Games franchise thematic inspired by the fighting game genre and Shonen anime.

Awakened souls fight to prove themselves through combat on the world’s biggest stage where the winner will be granted the ultimate prize; the power to change the world.

Soul Fighter indexes on the intense drama and even more intense 1-on-1 battles of tournaments – from the epic highs to devastating lows.


Riot Team:
Creative Direction - Alex Lang, Elie Lehman
Art Direction - Austin Veiger
Video Direction - Jason Hendrich
Design - Austin Veiger, Dan Ichimoto

Creative Partners:
Motion Graphics - ILoveDust
Illustration - Grafit, Gerald Parel
Marquee - Golden Wolf



Soul Fighter Fight Night + Soul Juice

Riot Games

Logo Design // Brand Identity // Art Direction

SOUL FIGHTER is a Riot Games franchise thematic inspired by the fighting game genre and Shonen anime.

Awakened souls fight to prove themselves through combat on the world’s biggest stage where the winner will be granted the ultimate prize; the power to change the world.

SOUL FIGHTER indexes on the intense drama and even more intense 1-on-1 battles of tournaments – from the epic highs to devastating lows.


Riot Team:
Creative Direction - Alex Lang
Art Direction - Austin Veiger

Creative Partners:
Event Team - OS Studios
Illustration - Tomer Hanuka


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